Hi ๐Ÿ‘‹ I'm Sarah, a passionate and user-motivated designer with a proven track record of creating immersive online experiences.

My creative approach โ€” whether itโ€™s web design or branding โ€” is to find points of tension behind the ideas presented by my clients. I create several iterations on each point and refine the concepts I find most relatable & attractive into a finished offering.

I studied Graphic Design at Conestoga College in Kitchener, Ontario, where I grew to appreciate typography, environmental design, branding, and everything digital. In my last year of schooling, I interned at the world-renowned marketing agency, TAXI, where I worked on clients like AUDI, Leonโ€™s and Canadian Tire. I went on to design at a reputable tech company afterwards, where I worked as a contract designer and learned most of the skills I still use today.

And now with 7 years of experience in the industry, I can fully recognize & appreciate the importance of accessible, human-centered design. With a keen eye for aesthetics and a deep understanding of user behaviour, I bring a unique blend of creativity and technical expertise to every project.